Saturday, February 23, 2019

Week 6: Traffic Analysis and Tools

February 23rd, 2019

Hell everybody!

Website creators try to achieve high traffic rates and click rates throughout their website, but how do they go about this? Well, there are many tools that organizations may take advantage of in order to gather this information to make strategized decisions on how to further optimize the website. This can be new segments added to the website, eliminations, adjustments and much more. The struggle that some businesses may experience can be pointed towards search engines. These engines are constantly changing, or updating to change how viewers see rankings.



A perfect example is the Google Webmaster Tool which gathers information in SEO analysis. This helps those organizations make decisions in effort to optimize traffic flow while keeping the content ahead of the curve. This is just one of many free websites offered that enhance the overall functionality of the website and improve the ranking.

Since content interests can change dramatically, there should be a very detailed plan for content and constant use of tools to ensure that the website is optimal for your audience.


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